Neutrogena Makeup Wipes
Neutrogena
makeup wipes
Neutrogena partnered with us to refresh assets across key seasonal categories, designed to perform in high-traffic retail environments like Walgreens, Target, and Walmart. Each execution balanced commercial clarity with the brand’s updated visual language, creating a cohesive system that could scale across channels without losing impact at shelf.
I cast and led the full creative team on set, infusing a strong point of view and elevated taste level across photography, styling, and set design to bring the refreshed brand vision to life.
Creative Director: Taylor Russo
Associate Creative Director: Lindsay Herman
Senior Art Director: Bruno Oliver
Producer: Guilherme Nascimento
Executive Producer: Dan Schudellari
Photographer: Grace Rivera
Hair: Tina Outen
Makeup Artistry: Yuby Leove
